Work    
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bio & CV (pt)

“Gosto de trabalhar com empresas, autarquias e em projectos auto-iniciados, onde me posso focar nos aspectos políticos e económicos da cultura material.” 


“Vejo o design como uma disciplina direccionada para um processo que visa a inovação cultural e sócio-económica, onde eu me foco nas relações sistémicas entre matérias, manufacturas e pessoas. Sou experiente em coordenar equipas onde o design e o desenvolvimento se combinam para promover mudanças sociais e culturais em comunidades, empresas ou através de projectos auto-iniciados. Trabalhar em várias manifestações como exposições, residências criativas e coleções, permite-me ter uma visão abrangente e diversa com um primeiro plano nos produtos, os seus materiais e processos de produção, as pessoas que os fazem, e o seu uso.” 

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Paulo Sellmayer(1987, Oberhausen, Alemanha) é um designer fluído a trabalhar entre curadoria, produtos e direcção criativa. 

Licenciado em Design Industrial (2010) e mestre em Design de Produto (2020) na ESAD.CR - IPLeiria.

Fundador das marcas VICARA (2011) e Tasco Tableware (2019), foi também fundador e dirigente associativo na ADOC  e no Serra Espaço Cultural.  

Foi colunista mensal no Jornal de Leiria durante 5 anos, onde escreveu sobre a relação entre design e sociedade. (anteriormente dedicou-se ao blog  designificados.wordpress.com).

Desde 2010 os seus projectos têm sido seleccionados e expostos em cidade como São Paulo, Londres, Milão, Rhode Island, Paris, Madrid e Lisboa. Galardoado com os prémios ValorPneu em 2014 com Pino , enquanto bolseiro de investigação do CDRSP-IPLeiria , e com o Global Design Award em 2023 com Cork Burel , enquanto director criativo da VICARA. 

Com o VICARA Studio (2016-2023) trabalhou de forma multidisciplinar e em equipa com clientes como MAAT - Museum For Art Architecture and Technology in Lisbon, Sumol + Compal, SovinaAmorim Cork Flooring, Fundação Oriente, entre outros. 
bio & CV (eng)

“I like to work with companies, local municipalities and on self initiated projects, where I can focus on socio-political and economic aspects of the material culture.”


“Seeing design as a process driven socio-economic and cultural innovation discipline, I focus on the systemic relationships between materials, manufacturers and audiences. I am experienced in coordinating teams where design and development are combined to upbring cultural and social change within communities, companies or through self initiated projects. Working for different outputs such as exhibitions, creative residencies and collections, allows a broad and diversa view with a foreground on products, their materials and production processes, and the people behind the making and their use.” 


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Paulo Sellmayer (b. 1987-2024), Oberhausen, Germany) is a fluid designer working between curation, product and creative direction.

He holds a graduate degree in Industrial Design (2010) and a MA in Product Design (2020), both from ESAD.CR - IPLeiria. 

Founder of the brands VICARA (2011) and Tasco tableware (2019), he was also a cultural activist at ADOC  and Serra Espaço Cultural.

He was a monthly columnist at Jornal de Leiria during 5 years, focusing on the relation between design and society.  (and old time blogger at designificados.wordpress.com).

Since 2010 his products have been selected to be exhibited in São Paulo, London, Milan, Rhode Island Paris, Madrid and Lisbon. Awarded with the ValorPneu prize in 2014 with Pino, as research fellow at CDRSP-IPLeiria,  and the Global Design Award in 2023 with Cork Burel, as creative director of VICARA.   

With VICARA studio (2016-2023) he has worked with clients such as MAAT - Museum For Art Architecture and Technology in Lisbon, Sumol + Compal, Sovina and Amorim Cork FlooringFundação Oriente, among others. 



CV and selected exhibitions/projects

2023
- Curation. Creative Residency and Coordination of FICO - Festival for Pottery and Illustration, Viana do Alentejo.
- Talk. VICARA at ESAD.CR
- Product Design of a wine glass. “Desajeitado” for Quinta da Várzea da Pedra
- Talk, A Design Journey, at Babled Studio
- Lecture at Universidade da Beira Interior.
- Exhibition. Maison & Objet, January, Paris, with VICARA.

2022
- Dias da Doca, production & assistance -ADOC
- Talk, Sustainable practices in design and fashion, Plovdiv, Bulgaria.
- Set Design, Off Portugal - New Folclore, Ceramic Museum Caldas da Rainha -ADOC
- Curation. Creative Residency, Loulé Design Lab x VICARA
- Curation. Creative Residency and Coordination of FICO - Festival for Pottery and Illustration, Viana do Alentejo.
- Master Class on “How to sell your products” at Bienal de Artes e Ofícios de Oeiras.

2021
- Origem Capsule Collection, Amorim Cork Flooring
- Creative Direction, Candle Collection for VICARA
- Creative Residency at Projecto Nascentes, Omnichord Records, Leiria

2020
- Tasco Tableware at A Vida Portuguesa, Lisbon
- Vicara Studio, Cork Souvenir Collection, MAAT - Museum For Art Architecture and Technology in Lisbon
- Vicara Studio, Beer Glasses for Sovina

2019
- Exhibition. Tasco at Museu da Olaria, Barcelos
- Exhibition. Tasco Tableware at Fabrica Features, Lisbon

2018
- Exhibition. Polaroid, Lisbon Gallery Design and Architecture
- Curation. Núcleo Duro, Experimenta Design / Lisbon Gallery

2017
- Curation. Glass Cares, OFF Portugal, Ventura Lambrate, Milan Salone del Mobile, Italy.
- Curation. Glass Cares, OFF Portugal, London Design Week

2016
- Exhibition.  Não apenas lugares de felicidade, Museu Nacional dos Coches, Lisboa
- Handle with Care, Show me Gallery, Barcelos.
- Exhibition. Maison & Objet Paris, with VICARA
- "Design português: formas de uma identidade", at Centro de Diseño / DIMAD Matadero Madrid

2015
- AugTotem instalation at a9)))), Leiria, Portugal.
- "Como se pronuncia design em português?", at MUDE. Selected piece, Splendidor
- Exhibition. Maison & Objet, Setember, Paris, with VICARA.

2014

- INOV - Valorpneu competition first place, with the project pino.

2013
- Collective exhibition "Juventude" at the Sociedade Nacional de Belas Artes.
- Collective exhibition "Animals like us" at LX Factory, curated by Elisa Ochoa.
- Dutch Design Week, collective exhibition "Hello Randomness" at TAC, Eindhoven.
- Started as researcher at CDRSP.

2012
- Product Design MA program at FA-UTL, Lisbon.
- Guimarães European Culture Capital, Collecting Concepts and Collections,
Copos de Coleção, Fábrica ASA, presenting Splendidor.

2011
- EXD'11 biennial, Joio, presenting Chpada and Cristo purificador
- EXD'11 biennial, Made out Portugal, Linha Branca, presenting JaRRRa.
- Lisbon Design Show, finalist in the Antarte design competition with Tornada.
- EXD'11 biennial, selected to take part of the Objectos reflectidos exhibition.
- DMY, Made out Portugal, presenting Spore Vase.
- POP's, Serralves Foundation, exhibition of the selected projects of the competition. Presenting Cristo Purificador. Honors award.
- Joio, young portuguese designers collective exhibition, held at Silos. Presenting Dead Bowl, Cristo purificador and Chpada.

2010
- Dutch Design Week, Atelier Dorps Gets Closer exhibition, presenting Dead Bowl.
- Dutch Design Week, Made Out Portugal, presenting Spore vase.
- Internship at Julien Carretero Studio.
- B.A in Industrial Design from ESAD - Caldas da Rainha, Portugal.


Contactos / Contacts

paulo.sellmayer@gmail.com
+351 932 919 295
Caldas da Rainha, Portugal